What do I have to do to get some positive press? You’ve probably uttered that phrase once or twice. Join award-winning POST-Certified instructor, and investigative journalist, Steve Gregory as he helps you navigate how to pitch your agency and how to customize the pitch to increase the chances of coverage. If you’re in law enforcement (first responders) there are many ways to pique the interest of a reporter that you probably never considered. If you happen to be with a lower profile agency there are creative ways to generate interest. Steve will show you some examples of positive coverage and how he worked with agencies to make it a win-win.