Artificial intelligence is transforming the way communicators plan, create, and disseminate their messages. This session will give attendees an exploration of the latest AI tools that public information professionals can use to save time on routine tasks while enhancing message impact.From writing and editing support with the top LLMs to creating with the latest image and video generation models, participants will see how these tools integrate seamlessly into the daily workflow of agency communications. The session also explores reasoning models, agents, voice generation, vibe coding, and more, innovations that help communicators automate repetitive work and devote more attention to planning and crafting meaningful narratives.Attendees will leave with practical, ready-to-implement information about each tool so they can start using them right away. This session will stay aligned with the latest AI breakthroughs leading up to the 2026 conference.