For many public agencies, communications is still seen as a tactical service: issue the press release, write the statement, post on social media. But in a high-stakes world of public trust, political pressure, polarized issues, and crisis-driven news cycles — leaders cannot lead effectively without strategic communicators at the table. This session helps experienced communicators move upstream. You’ll learn how to strengthen your leader’s voice (as well as your own), ensure earlier involvement in strategic decisions, and demonstrate the organizational value of communications — not just the outputs.  Gain firsthand knowledge from an expert in executive communications inside the C-Suite. Through hands-on scenario work, you’ll practice navigating sensitive issues, advising executives with confidence, and building trust to achieve influence.