As a communications leader, there are a multitude of opportunities to support your executive so that you and the agency succeed. Both city and general manager roles come with various responsibilities ranging from managing an elected body, to offering support for all departments.  If you aren't a sounding board now, there may be value in working to become a trusted strategist.

 This discussion will focus on the hard facts of what an executive is looking for in their communications leader, how to earn the trust of senior leadership in the most difficult of circumstances and how to be an indispensable component of any situation faced by your agency.