The COVID-19 pandemic has upended all of our lives but has made a unique impact on the way we communicate with each other and the public. Moving forward - in-person community meetings are coming back, but people will expect to still have access virtually. Beyond zoom, what combination of platforms fits your event or message? What pitfalls should you avoid when your executive goes on camera either live or virtually? What applications are there with Facebook Live or Instagram Reels? Learn more from this half-day training taking a deep dive into helpful tools and insights for multi-channel reach.
Part I - Tools and Channels for Virtual Communication - Cerrell Associates
Part II - Lights, Camera, Zoom - Executive Presence in the COVID-19 Era - Contra Costa
Part III - Facebook Live & Instagram Reels - storytelling and agency outreach - Sacramento Fire Department
Capt. Keith Wade - Sacramento Fire Department
Alan Wang - Contra Costa Co. Employment and Human Resources Department
John Anderson - Cerrell
Adán Chávez - Facebook